While the song has long been a cult favorite, this campaign introduces this song to a new audience who can appreciate the classic for the first time. Having a superstar like Puneeth Rajkumar be a part of the campaign, was truly an honor and one we hope will capture the attention of audiences nationally,' says Sai Ganesh, Lead - Brand Management, Dunzo.Īpart from being an ode to the city of Bangalore and its people, this TV spot is a reflection of months of planning and research in understanding Dunzo's users.

We wanted to share this launch and milestone with our customers in a way that could really delight and entertain them while delivering our message of instant convenience. We believe our foundation has come from our early customers who shaped Dunzo into the convenience offering it is today. 'Dunzo is a Bangalore-born and raised company that has grown from its own cult-following to becoming a household name across India.

This ad will be seen over the next few weeks on all social and online platforms, TV channels, print, and offline campaigns. This tune hits home for so many Kannada fans and also delivers on the Dunzo Daily promise while capturing the essence of Dunzo's campaign. Rajkumar's song 'If you come today' from the 1978 movie 'Operation Diamond Racket'. Springing into song and dance, one of the most celebrated Kannadiga actors, ()Puneeth RajKumar sings and dances to the tune of his legendary father and superstar Dr. With Dunzo Daily live across Bangalore, the brand has launched the second ad in its series of ad films.

Through an iconic revival of Sunny Deol's famous dialogue, ()Tareekh Pe Tareekh, Dunzo launched an ad campaign garnering millions of views, followed by print and offline campaigns which garnered attention and praise of the intended audience and Dunzo community. The launch is accompanied by a 360-degree marketing campaign centered on the drama of online grocery delivery.

NEWJ launches 4 new regional language channels in one month strengthens push for local storytellingīengaluru (Karnataka), September 1 (ANI/BusinessWire India): India's leading quick commerce platform Dunzo, recently launched (), its latest offering focusing on grocery delivery in 19 minutes for the top selection of products users want on a daily and weekly basis.

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